We Help Brands Release Their
Full Potential

How The Blake Project Creates Brand Insistence.

License Country Music's Biggest Brands

How We Increase Value And Accelerate Growth.
Brands Need Three Things To Grow Today.
AN EMOTIONAL ADVANTAGE
A feeling about your brand that customers don't feel with other brands.
A DISTINCTIVE ADVANTAGE
A way of doing things that customers interpret as different and meaningful from the industry standard.
A CONNECTIVE ADVANTAGE
A way of engagement that reinforces why people choose to keep your brand or organization in their lives.
The Blake Project Helps Startups Build And Communicate New Value For A Bigger Competitive Future.

Startup Lab

The Blake Project Creates
EMOTIONAL, DISTINCTIVE AND CONNECTIVE ADVANTAGES
Hundreds of diverse brands and businesses have chosen The Blake Project to help change their growth trajectory for a more competitive and valuable future.

The paradox of branding is that you must change to stay consistent.

Derrick Daye has spent the past 25+ years helping organizations release their full potential.
PARTNER PROFILE

Extending the meaning of your brand requires knowing the meaning of your brand.

Robert Strand is a renowned expert in helping brands strategically accelerate growth.
PARTNER PROFILE
Select Clients
The Blake Project has helped hundreds of brands in all stages of growth define and articulate what makes them competitive and valuable.
John Sculley
Former Apple and Pepsi CEO
Presenting at The Un-Conference:
360° of Brand Strategy for a Changing World

Upcoming
Un-Conference

The Un-Conference is the marketing worlds ONLY problem-solving event. We are planing our 7th event NOW. Reserved for 50, ask how you can join us.

FALL 2024