About
The Blake Project
HOMEPAGE
We Create Brand Insistence - Where There Are No Substitutes.
ABOUT US
The world needs the warmth of human-centric brands now more than ever.
The Blake Project is a global leader in helping businesses and brands accelerate growth by building deep emotional connections.
Founded in 2003, The Blake Project is a strategic brand consultancy with proven proprietary tools and techniques that help businesses and brands gain an emotional advantage, a distinctive advantage and a connective advantage, moving them from brand awareness to brand insistence — where there are no substitutes.
To that end our clients engage us to build a human side to their businesses and brands that increases the value of their intangible assets while energizing people and markets. We achieve this through a rigorous approach to gaining customer insights, developing brand and growth strategies as well as building customer-centric organizations from the inside-out.
To that end our clients engage us to build a human side to their businesses and brands that increases the value of their intangible assets while energizing people and markets. We achieve this through a rigorous approach to gaining customer insights, developing brand and growth strategies as well as building customer-centric organizations from the inside-out.
Our People
The Blake Project works as an extension of your team and brings highly regarded results oriented people.
Our world-renowned consultants, researchers and creatives are thought-leaders with expertise from global, national and startup brands, global advertising agencies and top-tier universities.
As practitioners and educators we prepare our clients for the journey to a bolder competitive future.
Our world-renowned consultants, researchers and creatives are thought-leaders with expertise from global, national and startup brands, global advertising agencies and top-tier universities.
As practitioners and educators we prepare our clients for the journey to a bolder competitive future.
We are driven with the understanding that
100%
of the decisions people make are based on emotion. Through this lens we help our clients reach their goals by building lasting, emotionally charged connections in a world that has moved from B2C and B2B to B2P --- Business To People.
The Blake Project Creates
EMOTIONAL, DISTINCTIVE AND CONNECTIVE ADVANTAGES
Hundreds of diverse brands and businesses have chosen The Blake Project to help change their growth trajectory for a more competitive and valuable future.
